Did you know that the SMB market (<500 employees) employs nearly 10 times that many (about 60 million according to the US Census Bureau) and yet it seldom receives the same attention? CompTIA is definitely paying attention and has released the ” Third Annual SMB IT Spending Trends” research study.
A few highlights for savvy MSPs and Technology Provider Prospects:
ü More SMBs will embrace a software-as-a-service model.
ü Top areas of SaaS interest include: productivity applications (e.g. word processing), accounting/financial applications and business intelligenceapplications.
ü 55 % of SMBs expect to increase spending on IT products and services over the next 12 months
ü Desire to maximize IT ROI will entice many SMBs to explore the full range of IT options available to them.
ü More SMBs will turn to a managed services solution to handle their IT needs. Most small firms do not have a dedicated IT department (4 in 10 do not) and among those that do, many face reduced headcount. Moreover, a number of SMBs report IT complexity often sours their opinion of IT investments. For these and other reasons, more SMBS will find the managed services model is a good fit for their needs
ü SMBs will continue to look for ways to optimize their operations. This may take a number of forms, from utilizing virtualization solutions (1 in 4 expect an investment in this area) to seeking improvements in their customer management (80% cite CRM as strategically important) and business intelligence capabilities.
Are you poised to take full advantage of this expanding and accessible market for 2010? Whether your an existing IT Provider or considering a the benefits of a profitable Managed IT Services practice, a Launch Pad franchise offers you a paint-by-numbers approach to every aspect of a managed IT service business.
It all begins with a passion for good business, an absolute desire to succeed and a fanatical commitment to clients. We started as a small, scrappy IT company that grew into a larger, scrappier managed technology and consistently profitable firm. Driven by tenacity, our MSP SuccessMetrix™ system and two decades of award-winning success, we present to you our RevITup MSP Business-in-a-Box™ …your ticket to building a successful and salable annuity-based IT business. Learn more with our Franchise for Success Opportunities Pack.